By now, Lululemon is a household name. But how do they measure up in the athletic wear market?
Customers walk into the store asking about Lululemon similar brands. They also use fascinating materials that your gym clothing manufacturers can reference.
Luckily for you, we are here to bring you top-of-the-line info. You will get the top 10 brands like Lululemon and compare some 15 more. Offer what the market wants, grow your customer base, and rake in sales.
Let’s jump in without further delays!
Table of Contents
What is Lululemon?
The brand’s real name is Lululemon Athletica. Founded in 1998 in Vancouver, their main specialty is premium athletic apparel. They cater to training, running, and other athletic activities.
The brand is known for its innovative and technical fabrics. Its signature fabric is called Luon. This material has four ways of stretching and moisture weakening. It also provides comfort/ while providing comfort. Other proprietary fabrics include Nulu and Everlux.
Lululemon also fosters a strong sense of community with its brand. They do surveys organizing free yoga classes and other fitness-related events. That attaches a sense of holisticness to the brand.
Lululemon’s clothing ranges from yoga apparel to jackets. And they are all built on the principle of sustainability and social impact.
A Table Comparison of Lululemon Similar Brands
| Company | Headquarters | Year Founded | Target Audience | Price Range | Employee | Rating |
| Tracksmith | Boston, MA, USA | 2014 | Runners seeking premium, classic apparel | Premium | ~81 | ★★★★ |
| Ten Thousand | New York, NY, USA | 2016 | Men seeking high-performance training gear | Mid to Premium | ~50 | ★★★ |
| Odlo | Oslo, Norway | 1946 | Active individuals seeking functional apparel | Mid-range | ~1,000 | ★★★★ |
| Aeance | Munich, Germany | 2014 | Eco-conscious consumers seeking sustainable activewear | Premium | ~20 | ★★★★ |
| Athleta | San Francisco, CA, USA | 1998 | Women and girls seeking versatile athletic apparel | Mid-range | ~3,000 | ★★★ |
| Outdoor Voices | Austin, Texas, USA | 2013 | Young adults, casual activewear | Mid-range | ~150 | ★★★★ |
| Aviator Nation | Venice, CA, USA | 2006 | Youthful, fashion-forward individuals | Premium | ~100 | ★★★ |
| Path Projects | San Diego, CA, USA | 2014 | Trail runners seeking high-performance gear | Mid to Premium | ~10 | ★★★★ |
| Calia | New York, NY, USA | 2015 | Women seeking fashionable fitness apparel | Mid-range | ~500 | ★★★ |
| Old Navy | San Francisco, CA, USA | 1994 | Families seeking affordable, casual clothing | Budget | ~50,000 | ★★★ |
| Alo Yoga | Los Angeles, CA, USA | 2007 | Yoga enthusiasts and active individuals | Mid to Premium | ~1,000 | ★★★★ |
| Vuori | Encinitas, CA, USA | 2015 | Men and women seeking versatile activewear | Mid-range | ~500 | ★★★ |
| Girlfriend Collective | Seattle, WA, USA | 2016 | Women seeking sustainable, inclusive activewear | Mid-range | ~50 | ★★★★ |
| Rhone | Millburn, NJ, USA | 2014 | Men seeking premium athletic apparel | Premium | ~100 | ★★★ |
| Sweaty Betty | London, UK | 1998 | Women seeking stylish workout clothing | Mid to Premium | ~1,000 | ★★★ |
The 10 Best Lululemon Similar Brands
1. Tracksmith: A great independent brand for runners
Founded in Boston, MA, Tracksmith is an independent running gear and apparel brand. Their founders had a vision of celebrating the culture and heritage of running. They champion both the amateur spirit and the professional positive excellence.
Performance: The company produces high-quality running gear designed for performance. So, runners can rely on their temperature regulating products in various conditions while in comfort. It prevents overheating or freezing.
Community Engagement: There is a facility called in Boston that Tracksmith runs. These function as a hub for runners. The company hosts a bunch of programs and events for people to connect.
Tracksmith Foundation: The company also has a foundation to encourage in the field. As a charity, the foundation echoes the company’s commitment to giving back to the sport.
Products offered:
- Racing singlets
- Pullovers
- Tank tops
- T-shirts
- Tights
- Jackets
- Running shoes
2. Ten Thousand: A wonderful men’s athletic technical gear
Keith Nowak, A former professional soccer player, started this brand in 2017. It’s primarily focused on men’s athletic wear.
For Training: Ten Thousand makes purpose built training gear. They rigorously test them to guarantee that they make versatile products to sell to multiple athletic disciplines. This is perfect for high-intensity training.
Athlete Collaboration: The apparel brand partners with renowned athletes to refine their offerings. This approach ensures that their gear is made for athletes by athletes. The result is comfortable activewear that easily meets high-performance standards.
Versatility: The athleisure wear company’s products cater to a diverse range of activities. The product line extends from Lifting wear to running wear to daily life athleisure wear.
Products offered:
- Shorts
- Shirts
- Pants
- Hoodies
- Jackets
- T-shirt
Pro Tip: Do market research To know the multiple different customer groups in your niche. That will allow you to develop specific strategies that target each customer segment. Also, tailor your products to meet their specific needs.
Yanyi (Neffy) Huang, Global Business Development
3. Odlo: Your go-to for technical apparel for outdoor activities
Started in 1946, Odlo is a Swiss comfortable athleisure wear. They started life making great base layers for Nordic skiing. Currently, they make very technical and high-quality activewear.
Heritage and Innovation: Their company has a rich history of making innovative gear. They have serviced across country skies and speed skaters for decades.
Functional Sportswear: Odlo develops functionally oriented temperature-regulating base layers. Their workout clothes wick away moisture and remain comfortable even during physical activity.
Sustainability: This clothing brand is firmly centered on upholding its environmental responsibility. So, they use recycled and environmentally friendly materials.
Products offered:
- Jackets
- Pants
- Shorts
- Tights
- Sports bras
- Underwear
4. Aeance: Suitable for a minimalist athleisure wardrobe
Nadine-Isabelle Baier and Arendt van Deyk started the company in 2015. The Germany-based brand focuses on high-performance athletic clothing.
Minimalist Design: The company’s aesthetic ethos is based on simplicity and functionality. They do not litter the clothing with logos or follow seasonal trends. So they are able to make minimal and timeless clothes.
High-Performance Materials: Aeance uses a number of eco-friendly materials. The fabrics are sourced from New Zealand, Italy, Germany, Japan, and Switzerland. And stick to high eco-standards like. Think of the likes of bluesign®, OEKO-TEX®, and the Global Recycle Standard (GRS)1.
Collaborations with Designers: The high-quality clothing also works with famous global designers. For example Konstantin Grcic Dreams unique aesthetics to their technical wear.
Products offered:
- Jackets
- Pants
- T-shirts
- Shorts
- Sweaters
As the top Cut and Sew Manufacturer, JaceApparel gives you exceptional craftsmanship. We pay close attention to every item that it produces, ensuring that it is of the highest quality.
Additionally, our manufacturing line is operated by a stellar quality control team. They cut any defects promptly, ensuring low error rates. Establish a reputation based on quality and earn repeat clients.
5. Athleta: Most Compatible Aesthetic
This luxury brand started life in 1998 and is a subsidiary of Gap. Athleta is based in California. And it makes the most compatible athleisure aesthetically for women.
Focus on Empowerment: Athleta is hinged on the principle of empowering women. Guided by “The Power of She,” they promote and try to inspire an active lifestyle.
Size Inclusivity: The company makes a diverse number of inclusive sizing. That way the brand offers women of all body sizes clothes, from size XXS to 3X.
Commitment to Sustainability: Athleta is eco-conscious. That is reflected in their recycled materials and ethical production practices.They use sustainable materials and renewable energy in their production. Athleta is also fair trade certified.
Products offered:
- Yoga Pants
- Leggings
- Workout Tops
- Sports Bras
- Swimwear
- Jackets
Expert Insight: Consider collaborating with brands to tap into new audiences. Work with either established or imaging activewear brands to create an exclusive product. That is how you end up with Louis Vuitton x Supreme partnerships.
6. Outdoor Voices: Perfect for Millennials and Gen Z
Tyler Haney was founded in 2013 in New York City. However, they are now headquartered in Austin, Texas. And they focus on connecting with the Millennials and Gen Z.
Mission and Philosophy: They are built on the philosophy of ” Get the world moving.” They encourage physical activity instead of performance. This approach differentiates them from other Outdoor Voices competitors.
Sustainability: They make their clothes using sustainable practices. They emphasize the value of human rights in their production. The brand puts a heavy focus on using biodegradable materials as well like RecPoly and RecNylon.
Community: Outdoor Voices creates a sense of community for “recreationists.” They promote the importance of doing things together.They organize both in person and online events to promote customer engagement.
Products offered:
- The Exercise Dress
- CloudKnit
- OV Shorts
- OV Skorts
- Workout Leggings
- TechSweat Bra
7. Aviator Nation: The Premier 1970s fashion-inspired brand
This great brand Was founded by Paige Mycoskie in 2016. Aviator Nation Is heavily inspired by the 1970s fashion and culture. You can see it in their colorful aesthetics and laid-back feel that gives you that nostalgia.
Handmade and Distressed: All the garments come handcrafted. That includes everything from Sweatpants to other casual wear. They go a mile further to distress each clothe for a vintage look and feel.
American Manufacturing: They have a factory in California. This entire supply chain, from material sourcing to quality assurance, is based in the US. Allows them to respond quickly to the American market.
Quality Materials: Aviator Nation uses high-quality and soft materials to create appeal. They use Polyester Blends, Fleece, Cotton and more.
Products offered:
- Hoodies
- Sweatpants
- T-shirts
- Tank tops
- Jackets
- Shorts
Get the lowest MOQs in the market with JaceApparel. You can negotiate something that works for your business. Additionally, we give you clearance for transparent cost breakdowns.
You also get a trusted payment platform. Do not lose your hard-earned cash to sketchy businesses. Keep your margins soaring with the leading Private Label Clothing Manufacturer.
8. Path Projects: Storage-focused running clothes
Scott Bailey and a group of other athletes created this premium running brand in 2018. It was Born from dissatisfaction In the market. So, they set out to create high-quality runners” functional clothing.
Premium fabrics: They use very innovative materials to enhance comfort and performance. An example is their trademarked Tencelite 19™. It is extra soft and lets air pass through easily enhancing moisture management.
Focus on Storage: Path Projects Gives you practical solutions in their clothes. You get pockets in all kinds of products, including running shirts and joggers.
Philosophy of comfort: They position themselves as a comfort brand with items from Montara Jogger and Kessler Tee. Their design and the technical aspects create a harmonious product that can be worn all day.
Products offered:
- Running Shorts
- Running Hats
- Socks
- Headband
- Jackets and Shells
Expert tip: You need to mine as much data about your company as possible. Key areas include customer preferences, marketing, market conditions, sales trends, and operational data. That will grow your business.
Shukufa Sayadli, International Market Intelligence Specialist
9. Alo Yoga: The finest yoga wear brand
The brains behind Alo Yoga are Danny Harris and Marco DeGeorge. Since 2007, the Los Angeles-based brand Has grown to be a key player among athleisure brands.
Mindful Movement: Alo Yoga is built on mindfulness, with the name meaning “air, land, and ocean.” They incorporate the principles of yoga into everyday life and their clothing designs, which helps them stand out from Alo Yoga competitors .
Celebrity Endorsements: The company works with multiple celebrities and influences. These include the likes of Kendall Jenner, Hailey Bieber, Bella Hadid and Shawn Mendes. That makes the workout gear appealing.
High-Quality Workout Clothing: Alo Yoga makes functional bat fashion-forward activewear. People can work out while also looking fine, standing out among athletic brands.
Products offered:
- Leggings
- Sports bras
- Tank tops
- Shorts
- Yoga mats
- Jackets
- Sweatpants
10. Old Navy: The most attainable athleticwear price-wise
Established in 1994, this Gap subsidiary Navy has grown to be a prominent name globally. The brand is not entirely focused on athletic wear but it has evolved over the years to service this market.
Reasonable price: Old Navy sells trendy and stylish clothing at prices that do not break the bank. It is accessible to a diverse market ranging from young professionals to families.
Multiple offerings: They cater to men, women, children, and infants. You can also get everything from maternity clothes to active wear.
Flagship Stores: The company boasts physical locations distributed all over the us. You will find them in New York, Seattle, and Francisco. The locations help connect with customers.
Products offered:
- Tops
- Jeans
- Skirts
- Leggings
- Activewear
- Jackets
- Sweaters
People Also Ask About Lululemon Similar Brands
1. Does Ten Thousand have a discount?
Yes, the company offers multiple discounts. They release specific codes now and then for varying percentages of the purchase price. Just do your research online because the offers expire. For example, they have a 20% off offer for men’s shorts that will expire at the end of 2024.
2. What is Lululemon’s return policy?
Lululemon has a written policy that is valid for 30 days after purchasing the product. However, you must not have washed the product or worn it. Keep the items in their original packaging, too.
3. How can I track my order with Athleta?
Need to navigate to the “Orders and Returns” section on their website. There, you will need to enter your email and order number to view the status. That is where you get the tracking information. They also send you an email with tracking details.
4. Can I cancel or modify my Path Projects order after placing it?
The short answer is yes. You can cancel or change your orders made from Path Projects. The caveat is you need to do so before the order has been shipped or processed. Reach out to their customer care for specifics.
What’s Next:
Making athleticwear with similar quality to Lululemon is a walk in the park with JaceApparel.
You get a starting team of designers for your production. All the materials are ethically sourced. Plus, you get a modern production line that adheres to the highest standards.
They also make sure that your stock does not run out. You get excellent inventory management.
That is supported by strategically located warehouses and reliable shipping partners. Secure your competitiveness in the market. And earn more sales by appealing to the same market as Lululemon. Hit us up today!
Sources:
Businessmodelanalyst – Top 10 Lululemon Competitors and Alternatives
Wellworthy – 22 Athleisure brands like lululemon you need to know in 2024
Purewow – 25 Brands Like lululemon to Shop Right Now